Privacy Policy

At Melissa Holguin — Texas REALTOR® | Bliss Home Realty, respecting your privacy and protecting your personal information is a top priority. This Privacy Policy explains how information is collected, used, and safeguarded when you visit our website, schedule a consultation call, or subscribe to El Paso real estate updates.

1. Information We Collect

We collect personal information that you voluntarily provide to us when interacting with our website. This includes:

• Contact Details: Your full name, email address, and phone number provided when booking a call or submitting an inquiry.
• Real Estate Preferences: Information regarding whether you are buying, selling, or re-locating (PCS) in El Paso, TX.
• Subscription Data: First name and email address submitted for market update updates and newsletters.
• Technical Usage Data: IP addresses, browser types, and general browsing patterns collected automatically via cookies for website performance optimization.

2. How We Use Your Information

Your information is used strictly to provide personalized, high-quality real estate services. Specifically, we use your data to:

• Schedule, confirm, and manage your strategy calls and home showings.
• Send requested El Paso market trends, property listings, and real estate guidance.
• Respond to your phone, text, or email inquiries promptly.
• Improve website user experience and service offerings.

3. Phone & SMS Communications

By providing your phone number on our appointment booking form or contact forms, you consent to receive phone calls or text messages (SMS) from Melissa Holguin regarding your real estate consultation and inquiry. We do not engage in automated spam calling or sell text messaging lists.

4. Information Sharing & Third Parties

We respect your trust. We do NOT sell, rent, trade, or lease your personal information to third parties, marketers, or data brokers. Information is shared only under the following limited circumstances:

• Essential Service Providers: Trusted third-party tools (such as secure email servers or database management software) necessary to execute scheduling and communications.
• Legal & Regulatory Compliance: When required by Texas state law, real estate commission regulations, or court orders.

5. Cookies & Analytics

Our website may use standard cookies and tracking pixels to analyze site traffic and enhance navigation. You can adjust your browser settings to decline cookies at any time; however, some features of the site may operate with reduced functionality.

6. Data Security

We implement industry-standard security measures, SSL encryption, and secure database protocols to protect your personal data against unauthorized access, disclosure, or misuse.

7. Your Rights & Unsubscribing

You have full control over your personal data:

• Newsletter Opt-Out: You may unsubscribe from market updates at any time by clicking the "unsubscribe" link at the bottom of any update email or by replying with "Unsubscribe".
• Data Update / Deletion: You can request to view, correct, or delete your personal record from our systems by contacting us directly.

8. Real Estate Disclosures

Melissa Holguin is a licensed Texas REALTOR® affiliated with Bliss Home Realty & Relocation Group in El Paso, TX. We adhere strictly to the Texas Real Estate Commission (TREC) guidelines and Equal Housing Opportunity regulations.